There are many changes that have occurred in search engine optimization (SEO) over the years, as search engines have continually updated their algorithms to provide better results to users. Some of the most significant changes include:
The rise of mobile: With more and more people using their smartphones to search the web, it’s become important for websites to be mobile-friendly. This means that they should be easy to read and navigate on a small screen, and should load quickly.
The importance of user experience: Search engines want to provide the best possible results to their users, so they now consider factors such as how easy it is to use a website and whether it provides a good user experience when ranking websites.
The growth of voice search: As more people use voice assistants like Siri and Alexa to search the web, it’s becoming important for websites to optimize for voice search. This means using long-tail keywords and natural language phrases that people might use when speaking, rather than typing.
The increasing importance of local SEO: With the rise of mobile, it’s become important for businesses to optimize for local search. This means making sure that their websites are optimized for their specific location so that they appear in search results when people search for businesses in their area.
The rise of social media: Social media platforms like Facebook, Twitter, and Instagram have become important sources of traffic for many websites. It’s now important for businesses to have a presence on these platforms and to share their content to drive traffic to their websites.

An experienced Internet Marketer who has been there from the beginning. I remember the first affiliate program I joined back in 1998 called Netdetective. It paid $10/sale. I made a lot of money with it because I ranked in the top 10 in all of the many search engines back then. There was no Google.
I joined many affiliate programs and made a decent monthly income from them collectively. SEO was very easy way back then. Not anymore. SEO is much more challenging today.
I am also a WordPress expert and I love the platform. I love stock and crypto investing, Heikin-Ashi candles, the Ichimoku indicator, and exponential moving averages.
While I am bragging about myself, I love teaching. As a hobby, I am a drone pilot.
I am a USAF Veteran (20 years – Communications/Navigations/Instructional Systems Developer/Master Technical Instructor) and a retired Federal employee (22 years – IT Specialist, Instructional Systems Developer, and Foreign Service Officer)
Enjoy the ride!